It’s no secret – at least not to those of us in the industry – that website design projects tend to vary all over the map in terms of time-to-complete. And only some of that is due to the scope or size of the job; even for similar-scope projects, there’s a lot of […]
Continue Reading Add comment March 11th, 2008
While we couldn’t agree more, fortunately we didn’t have to say it; David Meerman Scott did, in his recent RainToday article.
David acknowledges off the top that his premise is a fairly sweeping generalization …but one based on his personal review of more than 1,000 websites. By and large, he says, agencies are conditioned […]
Continue Reading Add comment February 7th, 2008
Recently, we blogged about how a poor website can seriously harm your business. Yet we continue to encounter prospects who give us umpteen reasons why they can’t get started – just yet – on a rebuild they realize full well they must do…
“We have to have a complete interdisciplinary team to do this, but Mr. […]
Continue Reading Add comment September 7th, 2007
Maybe you’ve heard some of the feedback, possibly whispered in the more dimly-lit corners of those industry networking meetings…
“Have you seen XYZco’s website? …it looks like it was done way back when Netscape went public!”
“Yeah, I went to their site… what I saw didn’t read anything like what I thought they were about.”
“I thought it […]
Continue Reading Add comment May 10th, 2007
Batman is scary looking. To say he’s intimidating would be an understatement. He dresses in black from head to toe, he has long, pointy ears, bulging muscles and spends his time beating people up. Don’t get me wrong; I realize he’s one of the good guys. He’s probably the coolest looking super hero of the […]
Continue Reading Add comment April 11th, 2007
Strange question, right? …especially since you’re probably accustomed to us asking, “Can you afford not to….”
But recently we’re finding many companies (typically high-techs with internal technical resources) with first- and second-generation websites which have either been completely built in-house, or maintained and expanded upon in-house. It’s one thing if that expansion consists only of content […]
Continue Reading 1 comment March 7th, 2007
BtoB Magazine’s 2007 Marketing Priorities and Plans survey of 569 B2B marketing executives is out, and contains some surprising results. According to a nice summary of the study by the folks at MarketingVOX, more than three-fourths of B2B marketing executives say they plan to increase their online budgets next year.
Interestingly, the biggest slice of the […]
Continue Reading Add comment February 28th, 2007